See how Harvey Mackay uses 21st Century Book Marketing, mobile marketing, Traffic Geyser and Mike Koenigs to promote his new book, “Use Your Head to Get Your Foot in the Door: Job Search Secrets No One Else Will Tell You” with blogs, podcasting, an iPhone application, video marketing, article marketing and SEO to get more sales for his book.
This may seem obvious but it’s crucial to have a well-written, engaging book that delivers on its promise.
You don’t have to be a great writer because you can HIRE a great writer but you must be committed to ending up with a well-written book. It’s always useful to spend time at bookstores.
Make sure you check out the bestselling books in your genre and find one that has a format that really appeals to you to use a template BEFORE you start outlining your book.
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